*PINS acquired from games are only eligible for entry into the instant win prize draws.
Cheesy, Cheestrings, Black Diamond, and Ficello, are trademarks owned or used under license by Parmalat Canada, Toronto, ON. M9C 5J1.
Playstation is a registered trademark of Sony Computer Entertainment Inc. The "PS Vita" logo is a registered trademark of the same company.

NO PURCHASE NECESSARY. Skill-testing question required. Contest closes at10:00 am (ET) on October 21, 2014. Contest is open to Canadian residents located in Canada at the time of entry, except Quebec residents under the age of thirteen (13).  There is (1) Grand Prize and one thousand, six hundred (1,600) Secondary prizes available to be won. The Grand Prize is a Family Pirate Adventure Trip Las Vegas; APPROXIMATE RETAIL VALUE ($10,000 CAD). The Secondary prizes available to be won are one hundred (100) PlayStation® Vita, five hundred (500) Cheestrings T-Shirts, five hundred (500) Cheestrings Hoodies and five hundred (500) Cheestrings Backpacks in "Cheesy's Treasure Chest of Prizes".  Odds of winning depend on the number of eligible entries received. To enter (including without purchase) and for full rules, visit www.cheestrings.ca. © 2014 Parmalat Canada Inc. All rights reserved. Trademarks owned or used under license by Parmalat Canada, Toronto, ON, M9C 5J1.